Merk, Lauritsen, and Papo MC Join CoinPoker Ambassador Line-Up

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By Mrinal Gujare
11 Mar 2026
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Mrinal Gujare 11 Mar 2026
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  • CoinPoker adds three new ambassadors: Abby Merk, Lasse Jagd Lauritsen, and Papo MC.
  • This expansion follows February's signings to strengthen global poker community engagement.
  • Focus on personalities with strong followings to boost platform visibility and user engagement.
CoinPoker New Ambassadors
Image Credit: CoinPoker Twitter
CoinPoker strengthens its 2026 ambassador roster by signing Abby Merk, Lasse Jagd Lauritsen, and Alejandro Lococo. This strategic move targets diverse global markets, leveraging Twitch streaming, social media influence, and Latin American pop culture to attract new players.

CoinPoker continues its aggressive 2026 expansion by welcoming three dynamic new ambassadors to its professional team. The March lineup features American rising star Abby Merk, Danish streaming sensation Lasse "Wistern" Lauritsen, and Argentine rap icon Alejandro "Papo MC" Lococo.

While many poker rooms are experimenting with new marketing gimmicks, CoinPoker is doubling down on proven influencer partnerships. 

This latest recruitment drive follows a successful February expansion, signaling the platform's commitment to dominating the crypto-poker space through recognizable talent and high-quality content creation.

Abby Merk: The Modern Poker Powerhouse

Abby Merk has quickly become a household name. In 2025, she established herself as a "girl boss" at the tables and a prolific content creator across YouTube and Instagram. 

Her experience playing in high-stakes broadcasts alongside legends like Phil Hellmuth brings a blend of elite skill and mainstream appeal to the brand.


Lasse Jagd Lauritsen: The Twitch Specialist

Former PokerStars Pro Lasse "Wistern" Lauritsen brings a dedicated audience of nearly 27,000 Twitch subscribers. While he maintained a lower profile on traditional social media recently, his expertise in live streaming provides CoinPoker with a direct line to the active gaming community.

Alejandro Andres Lococo: The Latin American Connection

Known globally as "Papo MC," this Argentine battle rapper and blogger is a massive catch for the site. Given CoinPoker’s existing partnership with the Argentinian Football Association, Lococo is a natural fit to strengthen the brand’s footprint across Latin America.


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